
General Motors
About General Motors
General Motors Company is an American multinational automotive corporation headquartered in Detroit, Michigan, United States.
History
Founded in 1908 by William Durant, General Motors quickly became one of the world's largest automakers through acquisitions and innovations. The company went through significant transformations including the 2009 government bailout and bankruptcy, emerging as a more focused and efficient organization. GM has been a pioneer in automotive technology, from introducing the first mass-produced electric vehicle (EV1) to leading the current electric vehicle revolution.
Mission
To earn customers for life by building brands that inspire passion and loyalty through not only breakthrough technologies but also by serving and improving the communities in which we live and work.
Vision
A world with zero crashes, zero emissions, and zero congestion.
Values
- Customer Focus: Putting customers at the center of everything they do
- Integrity: Acting with honesty and transparency
- Accountability: Taking ownership and delivering results
- Innovation: Embracing change and driving progress
- Inclusion: Valuing diversity and creating an inclusive environment
Products
GM manufactures vehicles under multiple brands including Chevrolet, Buick, GMC, and Cadillac. The company produces a wide range of vehicles from compact cars to heavy-duty trucks, with increasing focus on electric vehicles like the Chevrolet Bolt, GMC Hummer EV, and Cadillac Lyriq.
Services
General Motors provides comprehensive automotive services including financing through GM Financial, OnStar connectivity services, maintenance and warranty programs, and mobility solutions through Maven car-sharing platform.
Latest Technologies and Trends
GM is heavily investing in electric vehicle technology with the Ultium platform, autonomous driving through Cruise, artificial intelligence for manufacturing and vehicle development, software-defined vehicles, and advanced driver assistance systems. The company is also developing hydrogen fuel cell technology and exploring new business models around mobility as a service.
Curiosities
GM was the first automaker to produce over 500 million vehicles and has been at the forefront of automotive innovation for over a century, from introducing automatic transmissions to pioneering electric vehicle technology.